EasierThan Website Design believe that a website can look good, whilst remaining functional.
Many website design companies concentrate on aesthetics rather than usability. They often produce websites that look great, but:
For example, consider how many people in the UK have failing eyesight of one form or another. Quite a few, if the proliferation of Specsavers is anything to go by.
Now, think about how many websites you've seen that feature very small writing and / or badly contrasted backgrounds to text. They may be very pretty, but is it good business sense to make them unusable for some visitors?
The purpose of a website is to get your message across and to provide the visitor with enough clearly presented information to prompt an enquiry or further use of the site.
To ensure that happens, all EasierThan Website Design sites benefit from the following:
Replacement website for client using a build your own website solution.
We don't use stock text copied and pasted from elsewhere on the internet.
No matter what product or service you offer, we will interview you to create unique, good quality content for your website
This has two advantages:
Of course, you can always write your own content if you prefer.
Before publishing, we'll review it from a Google search perspective and as a layperson, whilst also proof reading it for any grammar or spelling issues.
SEO or search engine optimisation is the act of getting your website recognised and well-ranked in Google and other search engines.
As above, our focus is on end results and we include the cost of getting your website found within our initial quoted price. After all, if you want a website to generate enquiries, people have to know that it exists.
Where the market you're in is highly competitive, we also offer ongoing social media management and blog authoring.
All EasierThan Website Design websites feature customer friendly printing. Try it now by selecting "Print Preview" from your browser's menu to see the results.
Unlike many websites you'll have visited, we use a print style sheet which removes the banner, menus, footer and any unnecessary colour from print-outs, thus saving your customers money on printing and making your information clearer.
From a moral standpoint and in line with the Disability Discrimination Act, we aim to ensure all our websites are usable by visitors with disabilities.
If you're unsure as to what this means or why it is important, please take a look at our accessible web design page for more information.
Bespoke proprietory replacement for bloated, difficult to maintain WordPress product catalog site.
Where a website has more than a couple of pages and / or has multiple levels of pages that branch off like the chapters in a book, clear signposting to tell the customer where they are is very important.
As can be seen on EasierThan Website Design websites, our design template includes:
For a bigger example of all of this in action, visit www.cumbriamobility.co.uk which has 100s of pages and up to three levels of navigation in some places.
Error pages appear if something goes wrong when a customer is accessing your site. The most common error and one which most people are familiar with is "Page Not Found (Error 404)".
This is generally encountered when a customer types in a specific website address incorrectly or when Google (or any other search engine) indexes your site and then a page that they are linking to is moved or deleted.
A custom error page is one that is branded to look like your site and contains a user friendly message which directs the user back to your site. To view this website's custom 404 error visit: www.easierthan.co.uk/madeupname.htm.
When a site is hosted with us, we will include these at no extra cost. Where you would like us to host the site on your existing web-space, there may be a charge to liaise with your service provider.
If you are comparing us with another website design company we recommend that you print this page out and try some of the above with examples of their websites.
And if you still need some persuading that usability is much more important than aesthetics, take a look at one of the most successful websites ever created: Google.
EasierThan Website Design offer affordable web design with an emphasis on functionality, usability and most importantly, end results.
For more information about our approach to web development, visit our about us page. Some example websites and testimonials from a number of customers are also available.
For a free, no obligation quotation, please call or get in touch via our enquiry form:
Based in Cleveleys on the Fylde Coast, our clients are based locally and around much of the North West, including:
Wherever you are, please contact us for a no-obligation quote.
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